Meet Our Team!
Craig Dacy: Owner
I’ve been where you are. I’ve struggled with budgeting in my business AND my personal finances.
I’ve spent sleepless nights doing financial gymnastics in my head, trying to make the numbers work.
Before teaching people about money management, I was a 4th-grade teacher. I was stressed, underpaid, and had no control over my schedule. Something needed to change.
With big dreams, I left teaching to launch a coaching business.
After working with hundreds on both personal and business finances, I discovered something. Why are most people and small businesses stuck in the check to check cycle?
You just need a simple system that uses the habits you already have. One that is built around your goals and priorities.
And that’s exactly what we help people, like you, do every day.
Business and personal finances shouldn’t be complicated. It shouldn’t involve sleepless nights and “financial gymnastics”.
Managing cash flow can be as simple as 4th-grade math. Our team is committed to helping you find some peace of mind when it comes to your money.
Meet Our Team!
Craig Dacy: Owner
I’ve been where you are. I’ve struggled with budgeting in my business AND my personal finances.
I’ve spent sleepless nights doing financial gymnastics in my head, trying to make the numbers work.
Before teaching people about money management, I was a 4th-grade teacher. I was stressed, underpaid, and had no control over my schedule. Something needed to change.
With big dreams, I left teaching to launch a coaching business.
After working with hundreds on both personal and business finances, I discovered something. Why are most people and small businesses stuck in the check to check cycle?
You just need a simple system that uses the habits you already have. One that is built around your goals and priorities.
And that’s exactly what we help people, like you, do every day.
Business and personal finances shouldn’t be complicated. It shouldn’t involve sleepless nights and “financial gymnastics”.
Managing cash flow can be as simple as 4th-grade math. Our team is committed to helping you find some peace of mind when it comes to your money.
Alicia Durham: Director of Personal Finance Coaching
As someone who has walked in the shoes of a struggling budgeter and earner, I know the challenges that many of us face with our finances.
You see, I used to be a single mom working a full-time job while making a below average income. I felt completely overwhelmed and unsure of how I would make ends meet.
Thankfully, I had some people in my tribe who taught me how to set up a budget and the dangers of taking on debt.
Was I able to do all the fun things and buy every new baby gadget that I was sure my daughter deserved? No. But I kept a roof over our heads, food in the pantry, and found an affordable and safe daycare for my daughter while I was at work – all this while avoiding credit cards all-together.
Fast forward to today, I am married to the man of my dreams, we have added another precious daughter and two completely spoiled dogs to our family, and we are blessed to be living a financially fit life.
I cannot wait to put my story of financial redemption to work. To be one of the teachers and encouragers in your life. To watch your story of redemption unfold.
Whatever struggles you are facing and whatever goals you are wanting to reach, let’s get to the bottom of them and hit the ground running!
Alicia Durham: Director of Personal Finance Coaching
As someone who has walked in the shoes of a struggling budgeter and earner, I have acquired firsthand experience in the challenges that many of us face with our finances.
You see, I used to be a single mom working a full-time job while making a below average income. I felt completely overwhelmed and unsure of how I would make ends meet.
Thankfully, I had some people in my tribe who taught me how to set up a budget and the dangers of taking on debt. You can’t put a price tag on the stability and peace of mind this gave me.
Was I able to do all the fun things and buy every new baby gadget that I was sure my daughter deserved? No. But I kept a roof over our heads, food in the pantry, and found an affordable and safe daycare for my daughter while I was at work – all this while avoiding credit cards all-together.
Fast forward to today, I am married to the man of my dreams, we have added another precious daughter and two completely spoiled dogs to our family, and we are blessed to be living a financially fit life.
I cannot wait to put my story of financial redemption to work. To be one of the teachers and encouragers in your life. To watch your story of redemption unfold.
Whatever struggles you are facing and whatever goals you are wanting to reach, let’s get to the bottom of them and hit the ground running!
Gene Donohue: Profit Coach
Throughout my years I’ve run a couple of small businesses. Some were successful and some were not. For those that were less than successful their demise all had one thing in common… I ran out of money!
I got to see the heartache of a failed small business way too often when I was in real estate, where a brand new agent had an 87% chance of leave the industry within 2 years. Again, the biggest reason was money!
To be honest, I was almost one of those agents. But I figured out how to not only survive but thrive in an industry that provided an outstanding income for my family and me. And I can thank the concepts behind Profit First for a lot of that success!
Fast forward to today. Now I get to share the business and life lessons I’ve learned throughout my career with other business owners across many industries.
You started your business because you love what you do. As your Chief Profit Officer, I can help you build the systems and strategies to make managing the business finances a lot less stressful!
Gene Donohue: Profit Coach
Throughout my years I’ve run a couple of small businesses. Some were successful and some were not. For those that were less than successful their demise all had one thing in common… I ran out of money!
I got to see the heartache of a failed small business way too often when I was in real estate, where a brand new agent had an 87% chance of leave the industry within 2 years. Again, the biggest reason was money!
To be honest, I was almost one of those agents. But I figured out how to not only survive but thrive in an industry that provided an outstanding income for my family and me. And I can thank the concepts behind Profit First for a lot of that success!
Fast forward to today. Now I get to share the business and life lessons I’ve learned throughout my career with other business owners across many industries.
You started your business because you love what you do. As your Chief Profit Officer, I can help you build the systems and strategies to make managing the business finances a lot less stressful!
Vanessa Habben: Personal Finance Coach
Growing up I always felt like there was a secret to money that I was missing. I didn’t come from a family who managed money at all, it just came & went like the wind.
As an adult, while I understood how to keep track of money, I felt like I was just treading water financially for decades.
Until one day, when I decided that I was sick of just dodging financial bullet after financial bullet.
I was determined to learn how to take control of my money and make it work for me. I studied every system and philosophy out there and eventually did what I’d love to help you do… craft a plan that fits your personality and lifestyle!
I am currently living my dream life. I am married to the most incredible husband and Mom to twin boys and their little sister. Our family loves to use our money to create memories and to give generously.
I can’t wait to help you take back control of your finances and to use your money as a tool to live the life you’ve always dreamed of!
Vanessa Habben: Personal Finance Coach
Growing up I always felt like there was a secret to money that I was missing. I didn’t come from a family who managed money at all, it just came & went like the wind.
As an adult, while I understood how to keep track of money, I felt like I was just treading water financially for decades.
Until one day, when I decided that I was sick of just dodging financial bullet after financial bullet.
I was determined to learn how to take control of my money and make it work for me. I studied every system and philosophy out there and eventually did what I’d love to help you do… craft a plan that fits your personality and lifestyle!
I am currently living my dream life. I am married to the most incredible husband and Mom to twin boys and their little sister. Our family loves to use our money to create memories and to give generously.
I can’t wait to help you take back control of your finances and to use your money as a tool to live the life you’ve always dreamed of!